As first post of this blog i did choose to talk about Threeasfour which, in my opinion, is the most interesting fashion brand of the moment.
Today i'm going to talk about the three designers behind Threeasfour once again: thank you to Purple Fashion Magazine , the biannual french fashion magazine directed by Olivier Zahm, and to its blog Purple Diary.
Few days ago on the PFM blog they posted some pics of Gabi Asfour, Angela Donhauser, and Adi Gil at their studio in Chinatown, NYC.
They look amazingly glamorous in their own clothes!!!!
The studio itself looks pretty beautiful and full of treasures: i hope to have the chance of visiting them one day in NYC!!!
I'm madly in love about their style and especially with the S/S 2012 collection inSALAAM inSHALLOM which, after being showed during the NY fashion week, has been presented on november 27th at the first Tel Aviv fashion week.
Tel Aviv is celebrating the trio of designers also with an exhibition at the Beit Ha'ir museum where they are running a fashion project called "A year of fashion at Beit Ha'ir" that will take place thru the year 2012 and that will involve innovative fashion designers from 10 different countries such as Daniel Palillo from Finland, Anne Valerie Hash from France and many more.
The musem has worked in collaboration with Threeasfour also for creating an original movie and a music project: looking forward to see what will come out!!!!
In the meantime enjoy the pics here